February 2025 - February is often when Easter planning becomes real. It is also when your website should stop feeling like a noticeboard and start acting like a guide for people who may only know your church by name.
Create one seasonal source of truth
Do not scatter Lent courses, Holy Week services and Easter invitations across several pages. A single seasonal page is easier to share and easier to keep accurate.
- Dates: List every Lent and Easter service with times, location and whether it is suitable for children.
- Tone: Write for people who are curious, returning or nervous, not only for regular members.
- Next step: Add a simple contact route for anyone who has practical questions before they visit.
Check the paths from other pages
Seasonal pages only work when people can find them. Add clear links from the homepage, events area, service times and social media profiles.
- Add a homepage panel or button for Lent and Easter.
- Pin the page in your main navigation for the season.
- Test the page on a phone with someone who has not seen it before.
Seasonal church content works best when it feels like an invitation, not an internal rota.
Use this month well
Use February to prepare the page, links and wording before the busy season arrives. The earlier you do this, the less your team has to rush in Holy Week.
Ask Intent to review your church website if you want a clearer structure, cleaner templates, or a calmer route from first visit to real connection.
